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Citations: Pages

How to explore individual page-level citation data

Written by Stevi

What the Pages View Shows

The Pages view goes one level deeper than Domains. Instead of showing which websites AI is citing, it shows the specific URLs that appeared as sources in AI responses. Each row is an individual page, with its citation count, mention count, and classification.

This is where you can understand not just which sites AI prefers, but which specific pieces of content it is treating as authoritative for the prompts you track.

Citation Type Breakdown

Page Type is a new column in this view that classifies each page by the kind of content it is. This is more granular than Citation Type, which describes the relationship between the page and a tracked brand. Page Type describes the content format itself.

Examples include: Article, Listicle, Comparison, Forum Discussion, Social Media, Documentation, Product Page, and others.

Filtering by Page Type gives you a fast read on which content formats AI is relying on most for your category. That information is directly useful when you are deciding what to create or how to structure existing content.

Prompts and Responses

Each page can be expanded to show the prompts and responses it is connected to. This means you can go from a specific URL directly to the AI question it is answering and the response it appeared in.

Adding Pages to Your Watchlist

Any page can be saved to your Watchlist. This is useful when you find a specific competitor page or third-party article that is consistently showing up across high-priority prompts and you want to track whether its citation frequency changes over time.

Analysis Scope

The same Analysis Scope filter from the Domains view applies here. You can view pages from the entire market, limit the view to tracked brands, or enter a custom domain to see only its pages.

What to Look For

Content format patterns

Sort or filter by Page Type and look for the formats that appear most often in your category's citation data. If listicles and comparison pages dominate and you primarily publish long-form articles, that is a meaningful gap in how AI is engaging with your content relative to competitors.

Competitor pages on your key prompts

Find the pages that are showing up most often for the prompts you care about most. If a competitor article is being cited for a prompt where your own content does not appear, open that article and assess what it is doing. Is it more directly addressing the question? Is it structured differently? Is it more comprehensive on a specific subtopic?

High-citation owned pages

Review your own pages with the highest citation counts. These are your most visible assets in AI search right now. Make sure they are current, well-maintained, and clearly addressing the intent of the prompts they are connected to. A page that is already being cited is worth protecting.

Note: Citation counts in the Pages view reflect how many times a URL appeared across tracked prompt responses in your selected date range.

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